Ainsley & Hannah dreamt up Londre while working a photo shoot in Sayulita, Mexico.
They make minimalist, swimwear designs that are timeless, versatile and produced with low impact to the environment. However, they were relying on organic sales (SEO, social posts and word of mouth) to increase sales.
This resulted in slower growth than expected. They tried their hand at digital sales themselves. And quickly realized they were doing things outside of their business wheelhouse.
They lacked a strategy while stumbling using Facebook & Google ads.